AI Insights · Timothy · January 2024
Top 5 Social Apps Performance in Middle East Q4 2023
Discover the performance trends of the top 5 social apps in the Middle East during Q4 2023, including weekly downloads, revenue, and active users.
Throughout the fourth quarter of 2023, the leading social apps in the Middle East saw varying trends in downloads, revenue, and active users. Here is a detailed look at the performance of the top 5 social apps on a unified platform.
TikTok experienced notable fluctuations in its weekly revenue, starting at approximately $3.5M in late September and peaking at around $3.6M by the end of December. Downloads for the app showed a mixed trend, reaching a high of 446K in mid-October before settling at around 376K in the final week of December. Active users remained relatively stable, with a slight decline from 31.6M to 30.7M over the quarter.
Chamet - Live Video Chat saw a steady increase in weekly revenue, culminating in a peak of approximately $336K in mid-December. The app's downloads also exhibited growth, starting at around 15K and peaking at 28K in late October before tapering off to 23K in the last week of December. Active users increased from 133K to 155K by the end of October, then slightly decreased to 139K by the end of December.
Likee - Short Video Community showed varied revenue trends, peaking at about $312K in mid-October and experiencing a notable drop to $103K by the end of December. Downloads rose steadily throughout the quarter, reaching a high of 81K in late November and maintaining around 74K in the final week of December. Active users remained fairly consistent, fluctuating around 1.5M to 1.6M throughout the quarter.
Bigo Live - Live Streaming App experienced a mixed revenue trend, with a peak of approximately $367K in late November and a slight decrease to $310K by the end of December. Downloads saw a downward trend from 95K in mid-October to around 72K in the final week of December. Active users fluctuated slightly, maintaining a range between 1.1M and 1.2M.
Poppo live showed a consistent increase in revenue, peaking at about $232K in the last week of December. Downloads saw a downward trend from 21K in early October to around 13K by the end of December. Active users increased from approximately 51K to 60K by mid-November before stabilizing around 56K by the end of December.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's website.